Black-owned multi-unit franchisee group Primo Partners recently celebrated its 15th anniversary by opening its first Starbucks storefront in Columbia, South Carolina, on the University of South Carolina campus.

The enterprise, which owns and operates over a dozen Ben and Jerry’s franchises across the U.S., also marked three store openings and six awards this year.

“It has been a major season of milestones as we’ve celebrated our 15th anniversary this year,” Antonio McBroom, CEO and founder of Primo Partners, said in a statement. “We are on such a positive trajectory and have not only grown our footprint but grown our team as well. Together, we will continue to raise the bar for what world-class hospitality should look like. Yes, we’re 15 years in, but we’re just getting started.”

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Following the launch of the new Starbucks location, Primo Partners also re-opened a Ben and Jerry’s store in St. Louis. This store is owned and operated by Steve Snipes, the son of an exonerated felon and rehabilitated citizen who had trouble finding a job after incarceration. He started working at a Ben & Jerry’s shop that Primo owns, becoming a manager.

Moreover, the multi-unit franchisee group opened a Ben & Jerry’s location in Raleigh, North Carolina and plans to open new stores in Atlanta and Grenville, South Carolina, by 2025.

Not to be outdone, in the community, Primo is working with we are, a non-profit based in North Carolina whose mission is to extend anti-racist education. Additional impacts included a social mission named The Big Payback Tour, sponsoring education programs, leadership development programs, and a missionary trip to the Dominican Republic.